Introducing the UK’s First Price Comparison Site for Baby Products – NEENOO



Introducing the UK’s First Price Comparison Site for Baby Products

With the average cost of a new baby weighing in at over £11,000 in the first year alone, it’s no wonder that brand new price comparison site NeeNoo is set to transform family shopping. Easy to navigate and mobile friendly, NeeNoo is the number one comparison site for parents.

A one-stop-shop for all expectant and current parents, NeeNoo simplifies the shopping journey. Parents are able to search for products that they are interested in using exclusively designed filters, read real parent reviews and see pricing from all the major online and high street retailers – all in one place.  The tool will save mums and dads both time and money every time they use it.

Designed and created by ex-Ocado Babycare Buyer Amisha Mody, NeeNoo is set to become the UK’s leading go-to parenting platform. Shopping for baby products is confusing and parents are overloaded with advice and advertising from different sources. NeeNoo empowers new parents and provides a simplified roadmap to help them make the right choice for their family.

So, how does it work?

  1. NeeNoo uses clever tech to gather information about thousands of the top baby products. 
  2. It then shares unbiased reviews from parents to help give a realistic perspective on each item.
  3. Once you’ve found the best product for you, NeeNoo scans all major online and high street retailers to show live pricing, so you’re always getting the best deal.

And what categories does it cover?

NeeNoo launches with 10 categories, with lots more due to be added across all baby categories in year one.

  • Pampers
  • Baby Wipes
  • Baby Toiletries
  • Prams & Buggies
  • Baby Monitors
  • Breast Pumps
  • Bouncers & Rockers
  • TENS machines
  • Baby Thermometers
  • Warmers & Sterilisers  

With years of Ocado Babycare Buying expertise, NeeNoo Founder and mum-of-one, Amisha, explains her launch:

“I have a background in retail tech and worked with all the top baby brands during my time at Ocado. When I had my son, I saw first-hand how confusing and unintuitive the shopping process was for new parents. I decided to set up the UK’s first price comparison site for baby products. NeeNoo is a platform that helps mums and dads navigate an item that feels right for them and buy it at the best price. The site has taken over a year to create and I am thrilled to finally bring this invaluable tool to the market. I hope it will save parents time and money – two things that are absolutely invaluable when raising small children.”

What Project Baby have to say about NeeNoo:-

“So many families are going to benefit from a site like NeeNoo, making sure they are always getting the best deal thats available to them”

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